For the GBTA conference (The biggest business travel conference of the year. Think sxsw but for business travel managers.) Lyft made a big splash at the event as a new player in the enterprise travel world. At the conference we conveyed what Lyft is, why it’s different, and why it is just as safe, reliable, and cost effective as traditional business travel options. We did this by creating an immersive 360 degree led booth showcasing what the day in a life of a business traveler using Lyft looks like.

For CES 2018 Lyft wanted to create a brand experience that raised awareness about the future of transportation during the biggest tech event in the world. We transformed the CES gold parking into an art exhibition that showcases Lyft’s window into the future of transportation and cities as well as gave CES goers an opportunity to ride around Las Vegas in Lyft autonomous BMW.